We approach our designs differently. We ask only one question. Will this website convert visitors and make them new patients.
We use decades of experience in building million dollar plus medical clinics to answer that question.
It’s a blend of how the site draws the eye, where the visitors is lead and what they do when they get there.
That is our art.
All websites come with 1 year of hosting, fully set up contact forms, Inquiry Retention and Downloading, Website listing in Google, Yelp and Yahoo, Essential Security Software, Anti-spam. Our websites are optimized for fast page loading, good new patient conversion and basic starting SEO is included.
We search optimize all our websites. We will not build a website without doing base optimization.
- Website Redesign: $3500. We will redesign/rebuild your existing website. The site also has more advanced Search Engine Optimization software loaded, as well as backup software. The site may go up to 25 pages of content, and includes multiple contact forms for your clients to reach you via the site and a video loaded on the site. We also create image galleries for the site. These websites are specifically designed to be strong converters- moving visitors into inquiries.
- Full Website: $6500. For a noticeably higher level of graphic design, chose a premier website. All the bells and whistles of a full development, with days of graphic design work. Our graphic designer creates unique designs not only for the website home page but also for the 4 most important internal pages. This is a superbly performing commercial website with very strong visual impact.
- Premier website with High Visibility: $9500. We build a premier website and then we take the necessary steps to ensure that your website will show up well in Google searches and that the website will convert really well. This is an incredible amount of work that is not immediately visible until you start digging in on every page of the website to make sure that it actually makes new patients call your number. This is especially important with a new website that can take months before it starts showing up in searches, and in some cases may never rise high enough to get many visitors. We do base optimization on all our websites, and ALL our websites perform well out of the box. But with the Premier website we take it further and do advanced search optimization on the site.
- Google Advertising campaigns: Monthly fee based on your monthly budget starting at $3000-$8,000 per month. We fit the budget to your needs and the goal of filling your practice to capacity – which is where practices start to really see Profitability – with a capital P. Most marketing companies measure your return on investment with a large number of “soft” metrics. How many customer engagements, how many visitors, bounce rates, total number of times your phone rings, on an on. We track all that and much more, but that is not how we measure effectiveness. We track and count the actual number of booked new patients. There is no other marketing company that we have ever found that is willing to measure up that metric. But that is the metric that makes the difference between a clinic that “gets along” and a doctor working a 4 day week in his or her own million-dollar clinic.
- Social Media Campaigns: $1900 – Initial set up fee. Getting you set up on Facebook, Twitter, Instagram, Tiktok, and all other applicable social media. We also connect all your social media to your website AND we make it possible for you to publish from your website direct to your Facebook and Twitter feeds.
- Email promotion: $350 each time. We will send promotional emails to email lists that you have gathered from your patients. We use our decades of experience to generate content that motivates your patient base.
Monthly Search Engine Optimization (SEO)
Our SEO is different. We only SEO for what we call “hard conversion” terms. For example “doctor near me” is a conversion term. It’s a common search, so it has volume. The person making that search is looking for a doctor. That search term is very competitive, very hard to break into. We do not SEO for “doctor near Walmart” because it is almost never searched. When you are ranking well for those the high volume, hard to rank terms its like a wind behind your practice that blows all day, every day, and propels you towards your goals. Are you ready to hire a PA and reap the rewards of a high volume, active and productive medical practice? Because we are ready to get you there.
- Essential Visibility – $500 per month.
- High Visibility – $1500 per month (Number 1 position on at least one heavily searched term, plus other terms on home page of Google results)
- Dominating Visibility – $3500 per month (Number 1 position on at least 10 heavily searched terms )
New Practice One-Time Setup: $4500. We create and optimize all your business listings and map listings. This is an essential step that will boost your visibility for the entire lifetime of your practice.
Call Center and New Patient Booking Services:
- Please contact us to learn more about this unique service. Pricing is based on the volume of call traffic and the average length of calls. Starting price $1500.
Market Research, Analysis and Strategy:
- Marketing Surveys: $4500 per survey (includes writing and compilation, tabulation of results, and summary).
- Market Research and analysis – $10,250 (includes surveys)
- Marketing Strategy – $2500
- Basic logo: $1,350. (given a choice of 3 logos, no other options)
- Comprehensive logo: $2,750 (complete logo development)
- Custom high-end logo $3,500 (includes survey and market analysis)
- Business cards – $275 – designed and 500 printed
- Letterhead and Envelopes – $3,500 – 2000 of each
- Signage – $1200 – design only
- Complete Branding: $8,500. Includes comprehensive logo, codification of colors, signage, stationary and business cards designed.
Advertising and Promotion
- Design ads for Magazines or other publications: $450
- Billboard designs: $500
- Coupon designs: $250
- Brochures designed: $1250 (tri-fold) or $1850 (11×17) – Printing $1250 for 5000, $2150 for 10,000.
- eNewsletters: $1250 for initial design, $450 for subsequent version in same design.
- Fliers design – $250
- Printing – to be individually priced based on quantity and paper type
Direct Mail (includes any of the following sizes: 3.5×8.5, 4×6, 5×7, 5.5×8.5, 6×9).
The mailings lists below are for targeted lists to specific demographics. Broad mailings are available for even lower rates.
- Purchase Mailing list of 5000: $500 (of specified demographics)
- Purchase Mailing list of 10,000 $750 (of specified demographics)
- Design, print, mail process and post 5000 postcards – $4,150
- Design, print, mail process and post 10,000 postcards – $8,000
Photography and Video Production
Photoshoots: $500 per hour (local only)
Video shoot and production: $3000 per minute of completed video
- Press Releases – $4250 (includes research, interviews, quotes, writing, images and full distribution to mass media outlets).
- Reputation Management – individually priced, starting at $2500 per month
- PR Campaign development – $5000 – $25,000 depending on scope of campaign
Business/Practice Development Services
Practice Analysis: $7,500. If you are not achieving your profit goals, we can find the holes in your organizational structure and give you exact steps to plug them and return to high profitability.