• Skip to primary navigation
  • Skip to main content
  • Skip to footer
Cook Profitability Services

Cook Profitability Services

Website Design, SEO and PPC Advertising

  • About
    • About Us
    • Testimonials
    • Profitability Services
    • Free Profitability Analysis
    • Office Marketing and Profitability Test
    • Blog
  • Web Design
    • Website Design
    • Web Design Features
    • Website Design Gallery
    • Website Questionnaire
  • Marketing
    • Marketing
    • Medical Clinic Marketing
    • TMS and MeRT Marketing
    • Dental Marketing Services
    • Orthodontist Marketing
    • Internet Marketing
      • How Internet Marketing Works
    • Get a High SEO Ranking
    • Public Relations
    • Social Media Marketing
    • Inbound and Outbound Marketing
  • Logos + Branding
    • Logos and Branding
    • Print Promotion
    • Promotion, Marketing & Postcard Direct Mail
    • Direct Mail/Postcards
    • Care to Share Cards
  • New Patient Booking
    • New Patient Booking
    • New Patient Results
  • Contact
    • Contact
    • Pricing
    • Support
    • Tutorials
    • Submit a Trouble Ticket
    • Price Quote

Website Design Basics

San Antonio website design professional Wayne Baumgarten offers a few tips for those looking to make the most of their website.

san antonio website design tipsDesign Your Website for Eye Trail

When you first start out to design your website, a vitally important step is the “wireframe” or simply drawn layout showing where things go. For example a quick sketch can show the position of your logo, menu, a main visual element (picture or video) , the body of text and the call to action. Without first doing a “wireframe” or sketch of your website, you risk ending up with a website design that does not use eye trail to position elements. Once you have sketched out the website, make sure you look at it from the point of view of eye trail- left to right, top to bottom- in which order do the various elements appear.

Put Visual Impact on your Website’s Call to Action

Whatever you are trying to get people to do – call your phone, enter their name and email address, or click the “buy” button, your website needs to us visual art and graphic design to put visual impact on that part of the website. How this is done is up to your graphic designer. But your graphic designer must understand that this element must stand out. Normally this means some white space around it to give it separation and some color and design aspects that set it apart. It must catch the eye.

Put The Call to Action Where People Can Find it

There are different ideas on where the call to action should be.  Upper left, upper right, all the way on the bottom, etc. The main thing is that people can easily find it, and normally that means placing it in more than one place.  I believe the call to action should always be “above the fold”.  In the early days of the web, websites were displayed on screens only 600 pixels high. That meant that you did not have a lot of room to play with before the person would need to scroll down.  As of Jan 2011 research shows that 99% of internet users are viewing websites on a screen 768 pixels tall or higher. So if your call to action shows within the first 768 pixels, then you are in good shape.

Please contact us here if you are interested in a website design consultation

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)

Related

September 10, 2011 Filed Under: News, Website Design

About Wayne Baumgarten

Wayne Baumgarten San Antonio SEO Consultant and Internet Marketing expert. He specialises in marketing for dentists and orthodontists but has worked with a wide range of clients. Wayne was born in New Zealand and finds central Texas suits him just fine.

Contact Us to Learn More About the Ways We Can Rocket Your Practice to Full Profitability!
Contact

Footer

Our Services

“AMAZING! They have supported our company for 6 years with everything from website design and support, advertising, print media and professional photography. They achieve the ROI and have definitely moved the needle for our company”. – Orthodontist Office Manager

Connect With Us

  • Email
  • Facebook
  • LinkedIn
  • Phone

Contact Us

Cook Profitability Services
111 Joe Wimberley Blvd
#1304
Wimberley, TX 78676

Phone and Hours

Call 210-880-6910

Monday to Friday

9am to 5pm CST

Copyright © 2023 Cook Profitability Services · Log in · Terms and Conditions of Service · Privacy Policy