After having worked with numerous other marketing firms and engaged in a variety of marketing and advertising efforts, which brought less than hoped for results, we began working with Cook Profitability for website, SEO and advertising work in 2014.
We have been very impressed with their quality of work. They completely overhauled our website with a beautiful new design and they have systematically added a tremendous amount of very high quality, informative content. Our website has become much stronger and more visible in appropriate key searches. Traffic to our website has steadily increased over these years.
The internet advertising campaigns they have set up for us and manage are generally highly productive.
In 2017 we extended our suite of services to include their Call Center Services for the answering of calls into our new patient phone lines and contacting written inquiries through our website. This entails explaining our services and protocols in detail, answering all questions and booking new patients right into our EMR system. As a result, no phone calls are missed and follow up with those not booked is thorough and consistent. This has cost us a lot less than hiring a full time New Patient Coordinator.
This Call Center is manned by mature women, who have themselves experienced our services and are well trained and knowledgeable about our hormone replacement, thyroid treatment and other functional medicine services.
All of these calls are recorded in a HIPAA protected interface and we are able to listen to their handling of calls at any time.
Each month we receive a detailed report of all new patient bookings, traffic to our website, what content was added and the exact work performed that month.
We appreciate the fact that they are a small marketing company that is very knowledgeable about our specific services and clinic practices, as we receive highly personalized service from them. I can email, call or text them and get immediate attention and action. We have thrown a lot of changes and complex protocol details at them and they have learned these and follow them as best they can.
I have found them to be honest and trustworthy, which I consider to be a rare find, particularly in the field of marketing firms.
We highly recommend Cook Profitability Services for their website, marketing and call center services.
President, Renewed Vitality of Dallas
It is with great pleasure that I endorse Debbie and Wayne Baumgarten and their amazing company, Cook Profitability Services.
As a healthcare provider, I am extremely cognizant of the first impression a patient has of an office. I truly believe this interaction sets the tone for the entire patient experience. I therefore consider these people to be of paramount importance to the success of our practice.
We have been totally impressed with Debbie and Wayne both personally and professionally as well as their high quality and knowledgeable employees in the Call Center.
We consistently receive WONDERFUL feedback from patients about what a positive experience they provide for our patients with specific comments about their knowledge, care, concern and professionalism.
We at our office continue to be impressed with their communication skills and their eagerness to resolve any patient concerns and questions in an expeditious and effective manner with excellent follow through with the patients.
We feel blessed to have the opportunity to work with Cook Profitability Services and recommend them enthusiastically as a tremendous asset for your business and quality patient care.
Leigh Ann Scott, MD
Cook Profitability does an excellent job with all aspects of our internet advertising. They redesigned our websites to give them a more modern look and feel. They also did the SEO so we get found on Google searches. They have optimized our Google ads so we get a good return on investment in procuring new patients. They even run our new patient call center that books new patients appointments. Overall they do a great job for us!
Manager, Renewed Vitality Dallas
“I have been using Cook Profitability for about 6 months and my website has moved up considerably on Google. The majority of my new patients come from the work they are doing for us through google ads and SEO. They have also designed a lot of my internal promotional materials for a lot less than any price I was quoted by other companies (sometimes half the price!). I have been very pleased with the services they provide!” – San Antonio Cosmetic Dentist Practice Manager