To Mobilize or Not to Mobilize, that is the question. Well the answer is categorically YES, you do need a mobile version of your website. Here at the home of San Antonio Website Design we run some very large, very busy websites. Lets take a look at some specific numbers. The largest and busiest vet website in San Antonio is the Becker Animal Hospital website. And guess what? They get 21% of all their visits through mobile devices. Another busy website (over 20,000 visits a month) is a health … [Read more...]
Five Worst Mistakes You Can Make When You Design Your Website
San Antonio Website Designer Wayne Baumgarten reveals the worst flops and blunders that you can make when working out the design for your website. 1. Never Use Flash Animations (ipad and iphone can't read them). Moving images and graphics on a website can be very attractive. However the main tool used to create this kind of design element has been a program from Adobe called "Flash". This program is specifically designed to create animations for web, and was for a long time very popular. Even … [Read more...]
Website Design Basics
San Antonio website design professional Wayne Baumgarten offers a few tips for those looking to make the most of their website. Design Your Website for Eye Trail When you first start out to design your website, a vitally important step is the "wireframe" or simply drawn layout showing where things go. For example a quick sketch can show the position of your logo, menu, a main visual element (picture or video) , the body of text and the call to action. Without first doing a "wireframe" or … [Read more...]
Why a Press Release?
You don’t have any big company news to report, so why consider a customized press release? As a dental or medical practitioner, you’re likely aware of Search Engine Optimization – the art of moving your site up in search engine rankings through an array of strategies. One major factor affecting search engine rank is quality “backlinks” – a link back to your site from another credible website. One legitimate strategy is to combine a well-written, compelling news release that will be read for … [Read more...]
NEW Patient Strategies…That Work!
After having worked with dozens of dental practices on the full spectrum of marketing ventures – including television ads, radio, billboards, Yellow Pages, major newspapers and local publications, websites, internet marketing, direct mail, newsletters and email marketing – we know what gets the best results. Our years of experience gives us insider perspective and context to be able to hone the strategies for attracting the most new patients for the least monies spent. Why Internet Advertising … [Read more...]
A five-step strategy to avoid being ambushed by Internet customer reviews
Pro-Active Public Relations Fierce competition among internet consumer review sites this summer underlines the growing importance of online customer reviews to consumer researching products and services. Small businesses can avoid being ambushed by reputation-damaging posts by adopting a five-step strategy, according to Cook Profitability Services' social media consultant. More on Public Relations Strategy. Increasingly, consumers head to search engines and review sites before deciding on … [Read more...]
SEO for Non-Geeks: In the beginning was the Info Superhighway
Editor’s note: This is the first of a multipart series on SEO, designed to educate small businesses and organizations insight into the important, but often-deceptive, world of SEO consulting. The series is meant to give website owners enough insight to carry on a well-informed conversation with a consultant, as well as tips on steps they can take themselves to improve their sites. Part 1 of a Series About SEO In the beginning, we called it the Information Superhighway, a cliché that now … [Read more...]
SEO- Search Engine Optimization
Search Engine Optimization is the art and science of BEING VISIBLE ON THE INTERNET. This post is a short overview of SEO, just providing a perspective on the subject and why it is so important to you. For something so advanced, the basic principle of the internet is extremely simple. The internet is pure and simple lots of computers all connected so that any one computer can access any other computer. Of course computer users have the option to keep some files private and make others public. … [Read more...]
Can Bad Internet Reviews Be Removed?
Sadly they cannot. I have myself been contacted on a number of occasions by companies who promise that they can "remove bad reviews". The fact is that if a person was not satisfied with your service or feels aggrieved in some way and posts this on the internet, the review cannot be removed. What you must do is respond. There are some reviews that can be the subject of complaint and can be gotten removed. Bad reviews that include discrimination, racial slurs, obscene language and so on can be … [Read more...]
How Can I Get Good Reviews on the Internet?
Internet Reviews are a vital part of your on-line presence, and they are easy to get. Just asking people to review your service is often enough. Some businesses give small incentives to satisfied customers to encourage them to give a good review. A small discount, a small gift. While you are building a collection of good reviews this is well worthwhile. It is fairly well known that satisfied customers and patients normally go on their way without further comment. Even if one in a hundred has a … [Read more...]