Is your Website Fresh?

SEO and Freshness

If you are in business, then you know that your website ranking can be directly translated into gained or lost income. In the age of consumer control and unlimited choice, website visibility is of major importance. Of course if you have a terrible website design, your site is hard to navigate or looks amateurish, then you will lose the battle right there. However the most modern, accessible and attractive website design in the world will not compensate for bad search engine optimization … [Read more...]

Google SEO Secrets? – Not Really

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Search engine optimization is dominated by the Google formula for evaluating websites. Because Google has over 65% of all search traffic it's results are the yardstick that most marketing people use to judge a website. And they have since early years kept the exact formula for judging websites a very closely guarded secret. Over the years internet marketers and SEO gurus have searched for ways to "cheat the system" and get their site on top of the search engine results page through tricks or … [Read more...]

San Antonio SEO Consultant shows 8 Ways Web Sites Sabotage their Search Engine Rankings

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The recent public opening of Google+ and the announcement of sweeping changes for Facebook underscore the growing complexity of search ranking factors (SEO), and the need for website owners to ensure they aren’t sabotaging their own sites, according to San Antonio SEO consultant Wayne Baumgarten. “We see a number of clients who need help in pulling their sites up in search rankings,” said Baumgarten, owner of San Antonio website design firm Cook Profitability Services. “And in many … [Read more...]

Website Design -Do I Need a Separate Mobile Version?

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To Mobilize or Not to Mobilize, that is the question. Well the answer is categorically YES, you do need a mobile version of your website. Here at the home of San Antonio Website Design we run some very large, very busy websites. Lets take a look at some specific numbers. The largest and busiest vet website in San Antonio is the Becker Animal Hospital website. And guess what? They get 21% of all their visits through mobile devices. Another busy website (over 20,000 visits a month) is a … [Read more...]

Five Worst Mistakes You Can Make When You Design Your Website

san antonio website designer wayne baumgarten gives 5 biggest mistakes

San Antonio Website Designer Wayne Baumgarten reveals the worst flops and blunders that you can make when working out the design for your website. 1. Never Use Flash Animations (ipad and iphone can't read them). Moving images and graphics on a website can be very attractive. However the main tool used to create this kind of design element has been a program from Adobe called "Flash". This program is specifically designed to create animations for web, and was for a long time very popular. Even … [Read more...]

Website Design Basics

san antonio website design tips

San Antonio website design professional Wayne Baumgarten offers a few tips for those looking to make the most of their website. Design Your Website for Eye Trail When you first start out to design your website, a vitally important step is the "wireframe" or simply drawn layout showing where things go. For example a quick sketch can show the position of your logo, menu, a main visual element (picture or video) , the body of text and the call to action. Without first doing a "wireframe" or … [Read more...]

Why a Press Release?

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You don’t have any big company news to report, so why consider a customized press release? As a dental or medical practitioner, you’re likely aware of Search Engine Optimization – the art of moving your site up in search engine rankings through an array of strategies. One major factor affecting search engine rank is quality “backlinks” – a link back to your site from another credible website. One legitimate strategy is to combine a well-written, compelling news release that will … [Read more...]

NEW Patient Strategies…That Work!

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After having worked with dozens of dental practices on the full spectrum of marketing ventures – including television ads, radio, billboards, Yellow Pages, major newspapers and local publications, websites, internet marketing, direct mail, newsletters and email marketing – we know what gets the best results. Our years of experience gives us insider perspective and context to be able to hone the strategies for attracting the most new patients for the least monies spent. Internet … [Read more...]

A five-step strategy to avoid being ambushed by Internet customer reviews

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Pro-Active Public Relations Fierce competition among internet consumer review sites this summer underlines the growing importance of online customer reviews to consumer researching products and services.  Small businesses can avoid being ambushed by reputation-damaging posts by adopting a five-step strategy, according to Cook Profitability Services'  social media consultant. More on Public Relations Strategy. Increasingly, consumers head to search engines and review sites before deciding … [Read more...]

SEO for Non-Geeks: In the beginning was the Info Superhighway

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Editor’s note:  This is the first of a multipart series on SEO, designed to educate small businesses and organizations insight into the important, but often-deceptive, world of SEO consulting.  The series is meant to give website owners enough insight to carry on a well-informed conversation with a consultant, as well as tips on steps they can take themselves to improve their sites. Part 1 of a Series In the beginning, we called it the Information Superhighway, a cliché that now … [Read more...]

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